Research & Reports
The State of Consumer Behavior - 2020
Here’s an experiment: head to Google and search for “retail is dead.” What do you see?
Stories about Toys R Us, Sears, and Payless, combined with waves of store closures, have turned the discussion about the future of retail into a conversation with a foregone conclusion. People believe the age of retail has ended because that’s what they expect to see. What they don’t realize is that retail is not dead — it’s evolving into something new.
