State of Consumer Behavior

Managing in-location experiences has never been more stressful. Those who must attract and retain customers to sustain their business have never faced such a complex array of challenges as they do today.

Yet, we know that the public still craves in-location experiences. COVID-19 or no COVID-19, lockdowns or no lockdowns—there will always be a large segment of the money-spending public that wants to experience life outside of their computer screens.

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