6 Ways to Effectively Market Limited-Time Offers and Seasonal Items

In the last five years, 64% of top restaurants and retailers have increased their offerings of limited-time offers, or LTOs. Why? LTOs and seasonal items: Increase revenue. Starbucks made $80 million in yearly revenue on their seasonal Pumpkin Spice Lattes alone.Generate buzz. Love it or hate it, Starbucks’s Unicorn Frappuccino has inspired over 155,000 Instagram posts.Keep your menu new and exciting by offering customers variety (and scarcity). McDonald’s McRib Sandwich…

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