By raydiant19

Soundtrack Your Brand gives you custom playlists for your business.

Improve Your Customer Experience with Raydiant and Soundtrack Your Brand

They say your vibe attracts your tribe, and this is also true for businesses. Creating the right “vibe,” or atmosphere, for your customers could mean the difference between them staying to shop and leaving annoyed. Part of creating the right ambiance for your retail store, restaurant, hotel, or other business is playing the right music. Raydiant digital signage not only offers gorgeous, designer-level digital displays, but we also offer custom…

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PosterMyWall digital posters and videos

How to Improve Your Raydiant Signage with PosterMyWall

Raydiant’s partnership with PosterMyWall has allowed us to provide designer-level digital poster and video templates to our clients. The PosterMyWall app, available on the Raydiant interface, offers thousands of templates so that our customers can make professional-looking, eye-catching content for their digital signs. Here are some tips on how to maximize the effect of your digital signage using the PosterMyWall app. Entice Customers to Buy with Dynamic Digital Posters  Research…

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Top 15 Books on the Future of Brick and Mortar Retail

Committed to a New Year’s reading challenge but not sure where to start? Instead of slogging through the same must-reads on top of everyone else’s list, leverage your resolution into tangible success by catching up on books from some of the best minds in retail. The Retail Revival, by Doug Stephens Consumer expectations have changed, and businesses have changed to match. Better technologies don’t necessarily point to an all-digital future,…

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Top 25 Thought Leaders in the Future of Brick and Mortar

The best and brightest of brick-and-mortar retail have plenty of wisdom and experiences under their belts. Fortunately, many of them are eager to share their knowledge with the rest of us. To keep pace with the rapidly changing world of brick and mortar, keep up with these top 25 retail thought leaders. Joe Skorupa As the editorial director of RIS News, Joe Skorupa consistently makes the cut as one of…

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15 Podcasts Every Retail Professional Should Know

Top 15 Podcasts to Keep a Pulse on the Future of Retail

Love to keep up with retail trends but don’t have time for whitepapers? Don’t worry. Thanks to podcasts, you can keep up with all the latest in retail while you drive, exercise, or wait for your next meeting to start. Check out this list of the top retail podcasts to catch this year:  The Backroom With Retail Dive  Not just an online publication, Retail Dive offers a great and ongoing…

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5 Technologies Shaping the Future of Brick and Mortar Retail

Shopping today doesn’t feel like shopping used to feel. Consumer-facing technologies (and even smarter tools behind the scenes) have transformed the brick-and-mortar retail experience into a streamlined, personalized process to provide shoppers with the superior experiences they have grown to expect. Some companies will fold under the pressure of competition with online storefronts, while others will leverage their positions in the physical world to grow and thrive. Winning the retail…

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Top 25 Retail CMOs to Follow in 2020

The role of CMO has evolved from one focused on branding and marketing to one that includes technology, strategy, corporate social responsibility, and nearly everything else a business touches. Consumers and investors have access to more information than ever before, and today they judge companies based on more than logos and product pricing. Top CMOs understand how their roles have changed and know how to position their companies in the…

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5 Business Tips to Start the Year Off Right

It’s 2020—time to make some New Year’s resolutions for the growth of your business. Whether your business is new or established, large or small, these five business tips are proven to boost revenue, build your brand, and make you stand out from the competition.  #1. Make Purchases That Can be Written Off Come Tax Season A new tax year means new opportunities to grow your business with tools that are…

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6 Ways to Effectively Market Limited-Time Offers and Seasonal Items

In the last five years, 64% of top restaurants and retailers have increased their offerings of limited-time offers, or LTOs. Why? LTOs and seasonal items: Increase revenue. Starbucks made $80 million in yearly revenue on their seasonal Pumpkin Spice Lattes alone.Generate buzz. Love it or hate it, Starbucks’s Unicorn Frappuccino has inspired over 155,000 Instagram posts.Keep your menu new and exciting by offering customers variety (and scarcity). McDonald’s McRib Sandwich…

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Eye-catching digital sign in a clothing store.

The Ultimate Guide to Digital Signage in Retail

Attention-grabbing signage is a must in the retail space, especially with brick-and-mortar stores competing with online entities. But how, exactly, can retailers use digital signage to stand out from the competition and turn passersby into customers? Here are some ways that using Raydiant digital signage gives you an edge in the retail space. Increase Foot Traffic with Show-Stopping Window Displays Studies have shown that 76% of customers enter a store…

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